Anua Rice 70 Intense Moisturizing Milk 150ml Eye Care Browse the full Elizavecca collection

Browse the full Elizavecca collection

The Intensive variant is the richer of the Water Bank options

Viral product curiosity: Genuinely lives up to much of the hype for the right skin types

or applying your favorite serums

luminous finish

Anua Rice 70 Intense Moisturizing Milk 150ml Eye Care Browse the full Elizavecca collectionAnua Rice 70 Intense Moisturizing Milk: The Rice Ferment Emulsion That Launched the Trend Anua's Rice 70 Toner made the brand a household name in 2023, and this Intense Moisturizing Milk is the emulsion extension of that same formula. "Rice 70" refers to the 70% rice extract content, centered on fermented rice bran water, which is the traditional Korean beauty ingredient behind the "glass skin" aesthetic for decades. The emulsion format adds a