Event Management in Sport, Recreation, and Tourism: Theoretical and Practical Dimensions, 4e (eBook) Course_BMGT321 or may be previously redeemed

or may be previously redeemed

we are experiencing the most dynamic and revolutionary changes of any era in the history of marketing communications

from smaller local events to mega-events

ISBN: 9781398930773

ISBN: 9798214085647

Event Management in Sport, Recreation, and Tourism: Theoretical and Practical Dimensions, 4e (eBook) Course_BMGT321 or may be previously redeemedOverview: Now in a fully revised and updated fourth edition, Event Management in Sport, Recreation, and Tourism provides a comprehensive theoretical and practical framework for planning and managing events at all levels, from smaller local events to mega events. Focusing on the role of event manager and their diverse facilitation responsibilities through each phase of the event planning process, the book is designed to encourage critical thinking, to